PJ Roberts

Vice President of Sales for Southeast Asia and Greater China, Nielsen Sports

PJ is Nielsen Sports Vice President of Sales for Southeast Asia and Greater China, based in Singapore. He is responsible for leading Nielsen Sports growth in Asia with the region’s sport and entertainment stakeholders, through the provision of world class market research and business advisory services.

He has also been a football analyst and commentator in Asia since 2004, currently with FOX Sports. Prior to entering the media, PJ was a professional footballer in the USA, Australia, Malaysia and Singapore before retiring due to injury in 2003.

PJ was previously an advisor at ANZ Private Bank and is President of the Australian and New Zealand Association (Singapore).

PJ holds a Master of Business Administration from the University of Western Australia and has been based in Asia for the last 16 years.